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Milverine – How Social Media Builds CONNECTion Between People and Ideas

Without a doubt, the Internet has allowed people with common interests who were previously isolated by geography to CONNECT. The playing field has been leveled.  Obscure performers like Tay Zonday or the Numa Numa guy become household names.  An unknown singer named Justin Bieber found a connection with mainstream media success by first leveraging YouTube. Fundraisers now regularly build connection of  political outliers to splinter issues, thus creating visibility for presidential candidates. Countries have been overthrown by their frustrated citizens who found real-time connections on Twitter.  And, of course, there are myriad random “Fan Pages” created for topics formerly collected only in syndicated articles like “News of the Weird” or the Onion.

I’m guity, too.  Back in 2009, upon reports of  a call for President Obama’s consideration to add a new Secretary of the Arts post to his cabinet, I immediately fired up a Facebook fan page (partly as a joke, party serious) to nominate a good friend of mine (and incredible arts advocate) Ken Busby from Tulsa, OK for the post. With little to no effort, I immediately found connection to interested supporters who, if I’d been more serious, likely could have provided much needed leverage for wider support of the “campaign”.

Then, there are blogs which observe daily life, unexpected moments caught on video, and urban myths / legends like Milverine.

Sure, there are great ways to leverage social media to legitimately build an authentic CONNECTion with your customers and clients by sharing your views and offering tips to help THEM succeed (see what my friend Darren LaCroix is doing with YouTube!).  But, let’s not stop the amusing aspects these creative platforms encourage.  If there is something of interest to you, no matter how odd or less-than-mainstream it may seem to your immediate group of friends, post it up on YouTube.  You just might find a community of like-minded people. Become known for facilitating CONNECTion between people and ideas!

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Remember the Ten!



It’s been a short hiatus since my last post, but I assure you a LOT is happening these days!

Earlier this year, I challenged myself to run a 10k Race before the summer. Yesterday, I made good on that personal goal. In 1 hour 3 minutes and 43 seconds, I finished! My personal goal had been 1 hour 10 min-and I beat it by 6 minutes!

The Remember the Ten 10k event was started three years ago in honor of a group of 10 amazing men affiliated with the Oklahoma State University basketball program who perished in a plane crash on January 21, 2001. As a graduate of OSU, this event held a particular place in my heart.

During college, I was president of a group of basketball “superfans” known as the “Young Guns”. After each game, we always picked our VIP of the game award, and announced it at center court in front of the radio broadcast crew. On that fateful night in 2001, we lost Bill Teegins, the “Voice of the Cowboys”.

A good friend of mine in school lost his brother, Jarred Weiberg. And my current workout partner lost a friend he used to play basketball against in high school, Pat Noyes. Each of the others each hold a special place in the hearts of the Cowboy Faithful as well, and for all ten of of you… I ran this year. Thanks to each of you for the continued inspiration you give to me and all 1200 of this year’s registered runners in the 10k, 5k, and 1 mile fun run!

This year, as each of you think about how to make every day count, and define your own success, you are encouraged to pick out a tough challenge for yourself and DO IT!

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Popular Music and Senior Citizens…Yep, They ROCK!

This blog features a number of outstanding individuals who have dared to defined their own success. As I’ve been saying a lot lately, these are people who have chosen to “Own it!” in their own lives.

My brother found an amazing bit of footage from a group suspiciously like the one featured in the 2007 documentary Young at Heart. I hope you’ll enjoy. OH, the last song they cover is worth the watch. Old people rock!





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I'm No 'Sully' Sullenberger – but Tomorrow We'll Have Something In Common

Okay, NO. I’m not going to land a plane in the Hudson River on Tuesday, but I will grace the halls of now world-famous US Airways Pilot ‘Sully’ Sullenberger’s high school.

This just goes to show that great people CAN and DO come from anywhere!

I grew up and went to high school not too far from Denison, TX, just across the Red River in southern Oklahoma. We shared a television station (actually, two) in this area often referred to as “Texomaland”. Though, all those years ago, I never knew that much about Denison, TX.

According to the Dallas Morning News:

“It’s the birthplace of President Dwight D. Eisenhower. And Thomas Vulney Munson, a horticulturalist credited with helping save the European wine industry, spent part of his life here. “

Tomorrow, I have the opportunity to speak to the Junior and Senior classes of Denison High School. As my readers will already know, I’m a speaker with Monster.com’s Making It Count Programs, and travel the country delivering messages of success to students who will be the leaders of tomorrow….some of them have already done some pretty good work today!

Hmmm. I wonder if these students know the potential they possess….This one should be special.


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Cooksey To Emcee Tulsa Stars Event for Palmer Fundraiser

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You Can't Take It Back

As many of you know, I have the privilege of speaking, literally, to thousands of high school students each year as a presenter for Monster.com’s Making It Count Programs. During these programs one of the nuggets we caution students about is the importance of managing your personal image ONLINE.

Always curious about where my own “internet fingerprint” may turn up, I have a Google Alert set up to comb the web for sites where my name shows up. Over the past year, I’ve learned there are a handful of us around the globe who share the name “Scott Cooksey” (including one “Scott Cooksey” whose brother has the same name as MY younger brother-VERY unexpected.) There is a (retired?) soccer, goal-keeper in the U.K., a Dallas, TX area tattoo artist, and a fellow at Texas Tech University who seems to have a good reputation. I digress…

My latest Alert, which I received in an email this morning, linked to an entry I’d sent to the Tulsa World’s Opinion page back in 1997. I’d forgotten ALL ABOUT the post:

Trim elsewhere
Woodward Park is a gem, and deserves the love and care it has earned over the years as a wonderful, beautiful place in our city. Reckless acts of an arborist with an itchy chain-saw finger are simply that: reckless.

As an alternative to this condition, might I suggest the arborist look to more obvious eyesores such as the weed/trees standing tall along the train track in the middle of the Broken Arrow Expressway. While he’s at it, head on toward downtown to the south side of the Inner Dispersal Loop and consider doing some trimming of those “trees” growing up the retaining wall on the sides of the highway. They look awful.

As for spending city money for beautification, let’s fund those mowers to keep our roadsides looking good all the time; not just mowing them a week prior to a major golf event. It’s nice that the visitors get to see how nice our city looks once or twice a year, but if we could keep it looking good for the residents, that’s even better.

Scott Cooksey, Tulsa

Re-reading the article reminded me that no matter HOW or WHERE you post your thoughts, rants, opinions, and more on the ‘net, once you’ve published it, there’s no taking it back.

The lesson today, reminds me of some critical advice I’ve learned which can best be summed up as a three step plan for voicing your opinion:

  1. Be relevant – Make sure the issue you are raising is clearly articulated and one which truly matters.
  2. Provide a solution – No one likes a person who simply complains. Make suggestions on how the issue might be resolved. Even if your recommendation is not taken, it may still push efforts to implement a successful remedy in a productive direction.
  3. Listen to others – When you are the one in position to influence change, remember how appreciative you were when someone at least took the time to hear your ideas out before taking action. It’s an easy way to become known as a concensus builder – a powerful leadership trait.

For those of you curious, about 7 months after the above Opinion column was printed, Tulsa fell under the spell of Mother Nature’s response to the tree issue with an ice storm of disastrous proportions which took months to clean up. The park still looks great, but even previously healthy trees suffered severe damage. I guess it goes to show, you can’t prepare for everything!


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BOK Center nominated as best new venue

BOK Center nominated as best new venue

URL: http://www.tulsaworld.com/site/articlepath.aspx?articleid=20081202_11_0_Tulsas248926

The nomination was made by Pollstar, the concert industry's leading publication. We’ll know sometime in early 2009 if the BOk Center will win the award. Good luck, Tulsa!

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Just VOTE! (and laugh a little, too)!

No matter how you’re voting in this year’s Presidential Election, THIS is funny.

Get out and vote, America!


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Small Biz Survival: Overcoming powerful failures

Check it out, readers! I was mentioned in another blog today!

Small Biz Survival: Overcoming powerful failures

If you don’t already read, Becky McCray’s Small Biz Survival blog…you need to add the feed today! Good stuff from a great Oklahoman!

Still don’t have your copy of Powerful People Overcome Powerful Failures? Order one today!


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Shaking my head from atop Mt Olympus

Allow me to set the stage with this excerpt from a recent BBC.com article (view it in its entirety here) emphasis added by blog author:

Athletes from Iraq have been banned from taking part at this summer’s Beijing Games, the International Olympic Committee has announced.

The team was already the subject of an interim ban after the Iraqi government replaced the country’s Olympic committee with its own appointees.

Under the IOC charter, all committees must be free of political influence.

Iraq had been planning to send a team of at least seven athletes to the Olympics which start on 8 August.

Two rowers, a weightlifter, a sprinter, a discus thrower, a judoka and an archer were in the frame for the trip to Beijing.

“The deadline for taking up places for Beijing for all sports except athletics has now passed,” said IOC spokeswoman Giselle Davies.

“The IOC very sadly has now to acknowledge that it is likely there will be no Iraqi presence at the Beijing Olympic Games, despite our best efforts.”

She added: “Clearly, we’d very much like to have seen Iraq’s athletes in Beijing.

“We are very disappointed that the athletes have been so ill-served by their own government’s actions.”

My thoughts:

  • Were the original Iraqi Olympic committee more or less corrupt than the new ones?
  • This country has been ravaged by years rule under a rabid dictator (since removed), has been in a state of war for years…can’t they catch a break? For heaven’s sake, it’s the Olympics!
  • (Read the words in RED above, then consider this)- If the only sport left to qualify for is “athletics” and Iraq has “athletes” – that’s just puzzling, right?
  • Go read the memoirs of ANY person who has ever spent time near the International Olympic Committee and/or it’s governing processes. IT’S ALL POLITICAL.
  • Zeus and the gods of Mt Olympus have to be thinking “What happened to the spirit of competition?”

What’s your opinion? Post it below!

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