Tag Archives: performance

To Connect Faster Start With Why

For the last few weeks, I have been building new workshop to help sales organizations speed up their ability to open the door for new, profitable, lasting client relationships by exploring some relatively simple concepts that deliver results more quickly.

“Great and inspiring leaders of the world think
opposite of most everyone else.”
-Simon Sinek

For one of my clients, however, there was the critical request that a message of increased productivity be delivered while simultaneously preserving a high degree of personal autonomy central to the company’s culture.

In laying the foundation for this topic, I was reminded of this brilliant TEDx Talk from Simon Sinek, who suggests that many marketing and sales organizations have simply been telling their story all wrong. To understand why certain standouts have achieved rock-star-like status, he simply explains how they shifted the way they were telling their own story to customers.

In this talk, delivered at the TEDx Puget Sound in 2009, Sinek provides a simple explanation for how companies like Apple are able to connect more significantly with buyers by flipping the script on how they tell their story.  He shares that “great and inspiring leaders of the world” think opposite of most everyone else.  Explained by what he calls the Golden Circle, it’s revealed that the key to faster connection is to start with why you do what you do ….then explain how you do it …THEN share with the buyer what your product or service actually is.

Consider flipping the script with your prospects and customers this week by talking FIRST about WHY you do what you do.  We’d love to hear your success stories below in the comment section.  Let us hear from you!

Doug DeVitre – Screen to Screen Selling

devitreIn what seems like the holy grail of business performance, organizations are constantly looking for ways to leverage available resources without sacrificing the quality of services provided to their clients.  In this interview with Doug Devitre, who literally wrote the book on Screen-To-Screen Selling, we unpack how EVERY type of business can leverage currently available technology solutions to solidify customer/client relationships FASTER to generate profits today!

GET IN THE CONVERSATION!

Leave a comment at the bottom of this post on how YOU could be using screen-to-screen technology to enhance your business today?  Already doing it? Tell us HOW!


Advantages to Screen-to-Screen Selling Concepts Covered in this Interview:

  • Reduce/Eliminate Travel Expenses in your company
  • Increase effectiveness of leadership development efforts
  • Accelerate Team Performance
  • Make better decisions (at ALL levels of your organization) FASTER
Here’s  A Video Introduction to Screen-to-Screen Selling!


Doug’s Websites:

www.ScreenToScreenSelling.com (TONS of FREE RESOURCES)

www.DougDevitre.com (Get Doug working with YOU!)

Technologies discussed:

www.doceri.com

www.zoom.us

www.join.me

Scott Cooksey (Host) is a motivational, keynote speaker & leadership development expert who works with organizations to build lasting, profitable client relationships and high-performing teams FASTER.

For information about working with Scott or having him speak at your event, please visit www.IdeaCharger.com

As always, your comments, thoughts, and guest interview suggestions, please email us directly at podcast@ideacharger.com.

Pick up a copy of Doug’s book, Screen-to-Screen Selling HERE
(Full disclosure, this is an Amazon affiliate link, but hey, it doesn’t cost YOU any more to buy it…just sends us a little something for making it available to you!)

Read About Doug in Realtor Magazine: HERE

Five Steps to Faster Success for Any Team [Ep 34]

In this brief, yet POWER PACKED episode, Scott shares five easy-to-implement steps for every team to improve productivity, impact and results FASTER.

To get the FREE GRAPHIC of each of the five steps, follow us:

Twitter  @IdeaCharger , Instagram @CookseyConnects, or the show’s Facebook Page

To support Scott or Krissy with their latest fundraising adventure, click below (At original publication, we are raising money for the BP MS150 Bike Ride from Houston to Austin TX):

www.IWillSponsorScott.info or www.IWillSponsorKrissy.info

Thanks!

 

Bridging the Knowledge Gap with Gen X

Companies today are facing a serious issue.  While gathering research for an upcoming conference presentation, Scott stumbled into some fascinating research that made him pause about how to address the knowledge gap present in companies today.

According to Pew Research Center, members of the Baby Boomer generation represent less than 35% of the total U.S. workforce.

Of late, there has been a LOT of talk about the Millennials who now hold the title of the “largest percentage of the U.S. workforce”.

 

The problem is…this current downturn in large areas of the economy (read: energy sector, manufacturing, and more) is leading to an increasing number of early retirement and voluntary layoff packages being issued, further shrinking the number of vastly experienced people from some very complicated industries.

A quick look at the media offers much attention for the ballyhooed Millennials, but are they ready to take the helm in YOUR company?

There is a better solution already present in your companies, and it’s the ranks within Generation X.

pew statsIn this episode, host Scott Cooksey shares his insight gained from his experience working closely with the front-line leaders within these companies and shares some easy to implement tips EVERY COMPANY should be utilizing to help bridge the pending knowledge gap before it’s too late.

Leave a comment below and let us know what YOUR company is doing to bridge the knowledge gap!

Scott Cooksey is a speaker and leadership consultant based in Houston, TX.  To learn more about having him present at your industry conference or work with your company, visit www.IdeaCharger.com

Have questions about the podcast? Email Scott anytime at podcast@ideacharger.com

Be sure to share this episode with a friend using the “Share Episode” feature built right into your favorite podcast player!  Go ahead…. DO IT!

Five Ways To Communicate The Value of Your Time

If you do not know what your time is worth, it is all too easy to walk past a dollar to pick up a dime…all the while thinking you are doing something smart to protect what you’ve already earned.

In this episode, Cooksey sheds some light on this simple (and often costly) mistake, and shares FIVE easy to implement rules to establish value on your time, and leverage it to make more income NOW.

The Rules

  1. GET SOME ASSISTANCE  If you are lucky, you already have someone (even if they are a shared resource with co-workers) who helps manage your calendar.  A gatekeeper. Someone whose very presence suggests your time is extremely valuable, and others should respect it.  Not in your budget?  At the very least, hire a service (I happen to use TimeTrade.com…and no, they don’t pay me and this is not an affiliate link. I am a PAYING CUSTOMER) for as little as $49 A YEAR and you’ll wonder how you  ever lived without it.
  2. LEVERAGE DOWN TIME When you have the ability to send someone a simple link of available times to fit the type of meeting necessary, you can now send / respond to requests for a call, meeting, coaching session, client presentation, coffee, Skype-call…when YOU HAVE TIME to send them. Then, while you’re meeting with clients, traveling or just taking a break, your calendar is filling up ON ITS OWN for the times you WANT to be working.
  3. PUT IT ON THEM – For certain types of appointments, it may be best to put the responsibility on THEM to dial you.  Have a client who is habitually late for virtual meetings, no problem.  Schedule them for the agreed upon time (which THEY choose from your available time slots) and when they arrive late, you remind them you have a hard stop at the originally scheduled time.If the call is for YOUR benefit (new business, favor you are asking, or just out of plain ol’ respect for them), the automated system allows them (or THEIR assistant) to easily pick a preferred time knowing YOU WILL DIAL THEM at the time THEY PICKED – thus increasing the odds they will TAKE YOUR CALL!
  4. CUSTOMERS FIRST – If a paying customer is requesting your time or you’re holding a date while you iron out the details of your deal, block that date and let others schedule around it.  Should the day open up, simply release the hold on your calendar and others will be offered that time to fill in when it is available.
  5. CREATE SCARCITY – Business is business, but sometimes a more involved appointment is better planned for ahead of time. For our team, a scheduled introductory call can be set up same-day, but a coaching session or more-involved conversation may only be scheduled in the future.  Perhaps you like to block certain days of the week or month to handle certain types of calls (say, coaching appointments or client portfolio reviews)- you can decide which types of appointments work on which days.  [I have even known a few people to just allow pre-planned appointments via their schedulers to occur during limited times during the day to create the illusion they are busier than they really are…but that isn’t necessarily a great plan.]

Whatever the case:  Identify what your time is worth.  If you can hire someone to take care of repetitive tasks for a fraction of what you can bill a client for that same period of time, STOP WALKING PAST THE DOLLARS AND START PICKING THEM UP!


 

Want to send us a note? Podcast@ideacharger.com will get it there. Better yet, leave your questions below in the Comment section below, and we’ll follow up!

Want to try out this service we’re raving about? Schedule an “anything goes” 15 minute call with Scott by CLICKING HERE! [ ]

Learn more about how Scott and the IdeaCharger team can work with your organization to improve connections and help you build lasting, profitable client relationships TODAY by visiting www.IdeaCharger.com

Episode 14 – Darren LaCroix 2001 World Champion of Public Speaking

In 2001, Darren LaCroix outlasted over 20,000 competitors from around the globe to become the World Champion of Public Speaking. In Toastmasters circles, Darren’s story is quite well known.  In this interview, however, Scott Cooksey asks Darren, one of his earliest mentors in the business of speaking, to pull back the curtains not on how he achieved his climb to the top, but the grit it takes to stay there.  Add in just a dash of what YOU can do to become your own champion of fulfilling success on your terms (Hint: It involves finding a mentor)..and learn why the road to authenticity is not an easy one to navigate alone.

QUOTE:  “A little bit of effort in the right direction will outperform a lot of effort in the wrong direction.” – Darren LaCroix

TAKE AWAYS:

  • Darren’s Math to Mastery Equation states “Effort X Direction = Mastery
  • There are two kinds of feedback,
    1. Anyone can share how a story or action made them think or feel,but
    2. Not everyone is qualified to provide coaching to improve. Know how to discern which type of feedback you can trust.
  • Why there is no substitute for “stage time” in your chosen pursuit
  • Worse than taking no advice, is taking advice from people who are only 1/2 step ahead of you.

CONNECT WITH DARREN:

FREE RESOURCES:

ABOUT THE SHOW:

If you enjoyed this episode, I hope you’ll share it with a friend or your followers TODAY! Just send them the link to this page using the buttons below and leave the rest to us!

Send us your questions, thoughts, improvements, rants, feedback, ugly truths and guest suggestions to us at PODCAST@IdeaCharger.com.

If you’re interested in having Scott Cooksey speak at your upcoming event, work with your organization or deliver a private workshop for your team, here’s more!  Scott also offers one-on-one and small group packages for Success Chargers looking to take their career to the next level.

Episode 12-Craig Price-Negativity

Craig Price, leadership and negativity speaker, podcaster & Comic-Con panel facilitator trekked over to the IdeaCharger Studios in The Woodlands, TX to talk negativity and why it matters to people who succeed.

QUOTE:  “I want to plow right through any obstacles because I am already prepared for them.” – Craig Price

STORY: Craig’s unique perspective on the world turns many popular views on success around and looks at them from, well, a different angle. One worth a second look!  We cover topics from “unicorn farts” (A technical term….and a first for this podcast) to breaking down how Craig can get past his introverted nature to better maintain lasting profitable relationships with his clients.

CHALLENGE:  Embrace negativity by separating it from the oft-confused concept of fatalistic thinking.

CALL TO ACTION:

  1. Make it a practice to ask the tough questions like “what would happen if…” rather than just nodding in agreement as quickly.
  2. Listen to Scott Cooksey as he is interviewed about Connection on REALITY CHECK with CRAIG PRICE podcast HERE or check out the show notes and stream HERE  (Episode 182)

BOOK: Half a Glass: The Realist’s Guide by Craig Price

FOLLOW CRAIG: @realitycheckpod on Twitter; www.realitycheckpodcast.com

_______________________________________________________________________

As always, if you enjoy this episode, please share it with a friend!

For questions, comments, guest interview suggestions, general inquiries, or just to get something off of your chest, we’re always standing by at podcast@ideacharger.com or you can visit us anytime at www.ideacharger.com to learn more about having Scott Cooksey work with you or your organization to create lasting, profitable client relationships NOW!

Follow the show: Twitter @IdeaCharger ; www.SuccessChargerPodcast.com; Facebookwww.Facebook.com/SuccessChargerPodcast

Follow Cooksey: @CookseyConnects
Read more at http://successcharger.libsyn.com/#ZrrwIwe2ky0f8ef1.99

ANNOUNCEMENT: Podcast is NOW LIVE!

height_250_width_250_SUCCESSCHARGER_ARTWORKAS OF AUGUST 13, 2015, THE PODCAST IS NOW LIVE!

SUBSCRIBE TODAY:

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Just a quick update to let you know that while I haven’t posted any new articles in a while, the IdeaCharger has been generating some new content, and you are going to love it!

Podcasting Microphone Coming in August 2015, I am excited to announce the launch of “Success Charger Podcast with Scott Cooksey”. As soon as we have the particulars worked out, I’ll be posting the details, but here’s a quick look at what you can expect:

  • Stories behind the tips shared inside “CONNECT: 77 Idea Chargers to Generate High Voltage Results TODAY!”  Don’t have a copy, order one HERE
  • Interviews offering deeper insights behind the stories and concepts YOU NEED TO KNOW
  • Concepts  to re-energize your business and generate deeper, profitable relationships with your clients and customer RIGHT NOW
  • Much, much more!

Production is already underway for our first episodes, so get ready to be energized with SUCCESS CHARGER: The Podcast!